“7 Victories” at 2014 AMA NOVA Awards

Lessing-Flynn shined at the 2014 NOVA Awards hosted by the Iowa Chapter of the American Marketing Association on Thursday, May 8. We brought home seven awards recognizing outstanding achievements in marketing and advertising from the last calendar year.

Critics are calling the performance a major breakthrough, noting that seven NOVA Awards are even better than the six awards Lessing- Flynn took home last year. The credits include three best in category awards:novas20141900x600_0a1c9a6d05692

  • Direct Marketing, Vermeer “Measures Up” Netwrap campaign.
  • Copywriting, Ag Leader’s Insights magazine.
  • Deleted Scenes, Prairie Meadows billboards.

Other credits include:

  • Second place in Interactive Marketing, Heritage Lace social media campaign.
  • Second place in Copywriting, Vermeer Makin’ Hay magazine.
  • Second place in Deleted Scenes, Waterloo Industries advertising campaign.
  • Third place in Advertising, Ag Leader 2013 ad campaign.

Judges based scores on three criteria: strategy used for achieving the campaign objectives, tactics involved in carrying out the strategy, and results (triple weighted) achieved and measured.

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Best of Category: Vermeer Netwrap Campaign

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LF Intern Laura Plumb and AM Kylee Deniz

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LF Team Members

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LF Art Director Chris Hanson and Copywriter Joe Winn

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Heritage Lace VP of Marketing and LF’s Interactive Lead Emily Nichols, AM Jordan Beynon and Graphic Designer Stephanie Kronlage

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Vermeer Brand Manager Jessica Reis with LF’s Art Director Chris Hanson, Copywriter Joe

Winn

and AM Jordan Beynon

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LF’s Art Director Chris Hanson, Copywriter Joe Winn and AM Kylee Deniz

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LF AM Jordan Beynon and Vermeer Creative Director Shawn Wolfe

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LF Copywriter Joe Winn

LF NOVA attendees: Stephanie KronlageJordan BeynonKylee DenizJoe WinnChris HansonEmily NicholsMorgan VogaConnor FlynnLaura Plumb