March 21, 2013
We all knew the day would come, and it finally has. Last week, Pinterest released their new analytics tool. (Finally!) While Pinterest isn’t the first to release Pinterest analytics (PinReach, Pinfluencer, Pinalyzer, Curalate and many others already have), it's a step in the right direction for those who want to easily track a few important analytics within Pinterest.com. And, it's free.
Pinterest's web-based analytics tool allows website owners to track:
Brands who don't have pages...Get a Pinterest page and build buzz about your brand - if it make sense with your target audience. Then, track the analytics.
With this new rollout, I can’t help but think Pinterest is getting ready to launch an advertising platform. They’ve released Pinterest for Business...a new look...and now...analytics. Seems like they might be ramping up to sell themselves and make some money! What do you think? Would you advertise on Pinterest?
Visit the Lessing-Flynn page on Pinterest. Let's make these new analytics work it!