5th Annual Lessing-Flynn Battle of the Brands Begins Monday, August 11th!

Welcome to the 2014 Battle of the Brands, presented by Lessing-Flynn. It’s the annual bracket-style tournament that pits Iowa’s top 64 brands in head-to-head matchups and asks fans to vote round by round to decide which brand is better than all the rest.

Who will emerge as the undisputed brand champion of Iowa? The one that can dive, dodge, duck and dip like there’s no tomorrow. The one that can target, toss, thump and thwart the competition with a bodacious barrage of branded dodgeballs – knocking out foe by foe until there’s no mo’ foe to go*.

The eventual winner will be rewarded handsomely. In addition to all the fame and glory that accompanies being crowned Battle of the Brands Champion, the winner will receive $5,000 in marketing support services from Lessing-Flynn to give to the charitable organization of its choice.

Previous champions – The Iowa Clinic, The Principal Financial Group, Simpson College and Blank Park Zoo – have been retired to the LFBOTB Hall of Fame and thus are no longer eligible to compete.

Voting commences Monday, August 11 at 8 a.m.

To follow the competition, like us on Facebook, follow #LFBOTB on Twitter, and subscribe to the AdMavericks RSS feed to receive email updates when we throw out new Battle of the Brands blog posts.

In the meantime, please enjoy this ridiculously silly video compilation of Lessing-Flynn employees diving, dodging, ducking and dipping like true dodgeball champions.

And as always…may the best brand win!

*Brand participants are not actually required to dive, dodge, duck, dip, target, toss, thump or thwart. In fact, no physical activity of any kind is required to participate. Unless clicking the vote button or posting about #LFBOTB on social channels qualifies as physical activity. In which case this competition is a crazy good workout. 

Congratulations to all our 2014 competitors (in alphabetical order): 515 BreweryAdventureland, Anderson Erickson DairyAIB College of BusinessAPC Functional ProteinsBlue Ribbon Bacon FestivalBob Brown ChevyBoesen the FloristCasey’s General StoreConfluence BrewingDARTDee ZeeDes Moines Art CenterDes Moines Arts FestivalDes Moines Business RecordDes Moines Derby DamesDes Moines MenaceDewey FordDiamond VogelDM JuiceEarl May Nursery and Garden CenterEatery AEMC InsuranceFarewayFirestone Farm TiresFlexsteelGateway MarketGrinnell MutualHagie ManufacturingHomemakersHoyt Sherman PlaceIowa BarnstormersIowa Farm BureauIowa Farmer TodayIowa LotteryIowa State UniversityIowa WildJethro’s BBQ,  Latham Hi-Tech SeedsMaloMercy Medical CenterMerle Hay MallNitefall on the RiverOutcomesMTMPrairie MeadowsRuan TransportationScience Center of IowaScratch CupcakerySmallcakesSmokey D’sSt. Ambrose UniversityStine SeedSuccessful FarmingSukup ManufacturingTrans Ova GeneticsUnity Point HealthUniversity of IowaValley JunctionWhitfield and Eddy P.L.C.WinfieldWinnebagoWolfe Eye ClinicWorld Food Prize, and Wright Outdoor Solutions.