Lessing Flynn

Posts in category Copywriting

Posted on 05/19/2016 at 02:57 PM by Tony Tandeski

There are few things that can connect people in quite the same way as a well-told story, but one thing that has changed...

Posted on 08/01/2014 at 08:15 AM by Joe Winn

Connor T. Flynn – professor emeritus of Lessing-Flynn – has been writing ads for nearly five decades in whic...

Categories: Copywriting, Storytelling

Tagged As: copywriting

Posted on 03/12/2014 at 12:00 AM by Jordan Beynon

Companies tell stories. That, in a nutshell, is what marketing is. But what stories really resonate? Truth be told, the...

Categories: Copywriting, Storytelling

Posted on 05/09/2013 at 04:32 AM by Ad Mavericks

Lessing-Flynn has added another sushi lover to the team!  Shawna Weis joined LF as a Marketing Coordinator at the end of...

Posted on 05/03/2013 at 02:18 AM by Ad Mavericks

This time of year some folks might think Churchill Downs is the place to be for fancy hats and finish lines.  Think...

Posted on 10/26/2012 at 01:45 AM by Joe Winn

In his widely acclaimed book The Empty Box Theory: Why Marketers are Better Off Doing Nothing than Creating a Space for...

Posted on 06/29/2012 at 10:13 AM by Joe Winn

There has been some internal pressure lately from the powers that be to compose a blog post. By internal pressure, I mea...

Tagged As: ROI, SEO

Posted on 04/05/2012 at 12:29 PM by Emily Nichols

As we were doing a bit of Spring cleaning at Lessing-Flynn, we came across a series of vintage Lessing Advertising Compa...

Tagged As: direct mail

Posted on 01/11/2011 at 12:17 PM by Jess Held

“Death by PowerPoint” refers to a state of boredom and fatigue induced by information overload during presentations. We...
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