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5 Crucial Elements of Digital Storytelling

There are few things that can connect people in quite the same way as a well-told story, but one thing that has changed over the centuries is the way in which stories are told and shared with others. The Internet

The 6 C’s of Storytelling

At Lessing-Flynn, we consider ourselves to be storytellers. Sure, other labels apply: marketers, Ad Mavericks, account managers, copywriters, art directors, PR specialists, web designers, maestros of social media, voracious consumers of sandwiches… But we are – first and foremost –

Great Copywriting is Not Dead!

The following was passed on to me from a friend.  This is a great demonstration of how good copywriting can target, engage and sell.  My guess is that this guy got plenty of calls this Craig’s List ad … yep,