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How the Apple iPad can Transform Your Tradeshow

While the average tradeshow attendee may not be walking into your booth armed with an iPad (yet), this tool can offer many benefits for exhibitors. They are relatively cheap for most trade show budgets considering all the ways this little

Online Tools For Your Event Planning

Event marketing continues to be a key focus for Lessing-Flynn as many of our clients are engaged in tradeshow strategy, customer, media and open house events.  There are many free tools available that make event planning easier, from planning through

Tradeshow Marketing 101

I recently had the pleasure of attending the Farm Progress show in Decatur, Illinois. This is the largest outdoor farm show in the US and 2009 marked the 56th year of the show.