Marketing Mythbusters: Native Advertising

The Lessing-Flynn Marketing Mythbusters are a crew of crafty marketers ready to bust a cap on the myths that are mucking up your brand. Today, we’re taking on native advertising. This term is thrown around frequently these days, but do you know what it really means? No sweat — marketing mythbuster and Media Specialist Shannon Hughes is here to clarify the difference between native advertising and content marketing.

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