Creativity is Contagious
Your brand’s creative captures the distinct look, feel and voice of your company or organization. It’s the style, colors, images, logos, stories and messages that represent who you are to distinguish you from the competition. The trick? To develop a meaningful and cohesive creative strategy that reflects the spirit of your company, culture, history, products and team.
A creative strategy is generally a team effort — yay, teamwork! Copywriters, art directors, designers, creative directors — all there in the thick of it. Brainstorming, sharing crazy ideas and piggybacking off others’ ideas. Then sleeping on it. And at the end of it all, you’ve got a plan that gets people pumped up.
Copywriting and Editing
You need some words? We’ve got ‘em. We’re patient, good listeners and fantastic storytellers. Plus, we stay current to trending phrases to make sure your brand isn’t making any linguistic faux pas. Netflix and chill? SMH — just, no.
Blog posts. White papers. Infographics. Online videos. Podcasts. Webinars. It’s all content. Content marketing means using it all to make your brand, people, whatever look like experts so they want to talk to you. We don’t like to brag (ha, yes we do), but our team is pretty spectacular at making you look and sound smart.
Anyone can drag a few photos and some text into a Word doc and send it to the printer. But it takes a highly-skilled design craftsman to ensure it doesn’t look lame-O. Everything you put out there – websites, social media, videos, ads, brochures, etc – is a reflection of you. If it doesn’t look good, you don’t look good. Think of it like that old ugly sweater in the back of your closet. You wouldn’t wear THAT again, would you?
Remember the days when the only way to use video was running expensive tv ads or sending someone a VHS tape? Those days are long gone. Your website. Your social media channels. YouTube. Email. Pre-roll ads. There are dozens of ways to get video in front of people. And we just happen to have a pretty sweet setup to help you do just that.