December 3, 2018 / Jeff Caldwell

Technology isn’t always about the latest bells and whistles, the newest tools and services with the most “sizzle” and the guys in black turtlenecks standing on a stage talking about how this new product is going to change your

December 3, 2018 / Armando Wagui

Creating "buzz" with a marketing stunt is a tale as old as time. During 2018 there have been many marketing stunts, but only a few worth remembering. Let's take a look at some of the most successful ones that

November 30, 2018 / Rachel Wallace

The Mercy College of Health Sciences team came to Lessing-Flynn ready to make a big impact with a redesigned college viewbook. See how we worked together to ensure the 2018-2019 piece made the right statement.

November 15, 2018 / April Pearson

I’m a firm believer in taking the time to research a topic — any topic — that interests me. In detail. Right then and there. (Client deadlines notwithstanding, of course.) Yessir, chasing that odd rabbit down the old rabbit

November 15, 2018 / Tom Flynn

A few years ago, Microsoft came out with a study that unfavorably compared a human’s attention span to that of a goldfish. And, it had direct implications for marketers promoting brands to consumers.