Ad Mavericks – Prepare to be Seduced

Lessing-Flynn created the Ad Mavericks blog to dish out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.

The Case for Keywords: Creating an Effective Keyword Strategy

The Case for Keywords: Creating an Effective Keyword Strategy

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In part two of our The Case for Keywords series, we go in depth into how to create an effective keyword strategy including tools and tips we use here at Lessing-Flynn.
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The Next Big Thing in Digital Marketing Might Even Have Google Shaking

The Next Big Thing in Digital Marketing Might Even Have Google Shaking

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Ring the bell and sound the alarm! It’s time to start thinking about the next big thing that’s going to change digital marketing. And, if the experts and their statistics are correct, you may already be dabbling in it
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So you need PR — Now what?

So you need PR — Now what?

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When it’s done well, PR can help generate new business, new clients and help with recruitment of new employees. Not to mention, grow the public awareness of your brand.
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The Case for Keywords: Why Keywords are Still Essential for SEO

The Case for Keywords: Why Keywords are Still Essential for SEO

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Do keywords still matter in SEO? It’s a question heavily debated for the last few years within the SEO and digital marketing industry. While some argue the keyword is dead and we should focus on providing only great content,
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Marketing Mythbusters: Native Advertising

Marketing Mythbusters: Native Advertising

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The Lessing-Flynn Marketing Mythbusters are a crew of crafty marketers ready to bust a cap on the myths that are mucking up your brand. Today, we’re taking on native advertising. This term is thrown around frequently these days, but
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