Ad Mavericks – Prepare to be Seduced
Lessing-Flynn created the Ad Mavericks blog to dish out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.
DOWN THE RABBIT HOLE — THE JOURNEY TO CREATIVITY
I’m a firm believer in taking the time to research a topic — any topic — that interests me. In detail. Right then and there. (Client deadlines notwithstanding, of course.) Yessir, chasing that odd rabbit down the old rabbit
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MARKETING IN 2018: SURPRISE — YOUR CONSUMERS ARE NOT GOLDFISH
A few years ago, Microsoft came out with a study that unfavorably compared a human’s attention span to that of a goldfish. And, it had direct implications for marketers promoting brands to consumers.
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TRADE SHOWS: MORE THAN JUST GIVEAWAYS
Most companies spend the bulk of their budget on travel expenses and display items. But, there are so many new cost-efficient tactics that can be employed to optimize your brand's presence!
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Case Study: Biofuels Mobile Education Trailer
Find out how Lessing-Flynn worked as a strategic partner with Golden Grain Energy and several other sponsors to create a Biofuels Mobile Education Trailer which now travels the state of Iowa educating the public about ethanol production.
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LESSING-FLYNN WINS PRESTIGIOUS CENTRAL IOWA PRSA AWARDS
The Central Iowa Public Relations Society of America (PRSA) presented ten industry awards to Lessing-Flynn, including two coveted PRIME Awards, at its annual OctoPRfest event on Thursday, October 18, 2018. The awards recognize excellence in public relations campaigns and
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