1. How do you raise awareness of your brand or products?*
2. How do you engage with your sales partners (dealers, distributors, agents or sale reps who promote and sell your products/services)?*
3. What resources do you provide your sales partners to support their marketing efforts?*
4. How do you educate sales partners about your products or services?*
5. How do you track results and use data to inform your sales and marketing decisions?*
6. How customized are your marketing materials for different regions or customer segments?*
7. How important do you perceive your product to be compared to others your partners sell?*
8. How would you describe your current relationship with your sales partners?*