Ad Mavericks – Prepare to be Seduced

Lessing-Flynn created the Ad Mavericks blog to dish out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.

DIGITAL DOWNLOAD: PIZZA FOR POINTS, 2019 TRENDS AND FACEBOOK’S FUTURE

DIGITAL DOWNLOAD: PIZZA FOR POINTS, 2019 TRENDS AND FACEBOOK’S FUTURE

We're back at it again with another installment of Digital Download, providing you insights on all the latest digital marketing news and trends.
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THE ‘COSTCO-IFICATION’ OF AGRICULTURE

THE ‘COSTCO-IFICATION’ OF AGRICULTURE

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Costco has offered a $5 rotisserie chicken at the majority of its stores for years. However, the huge 8 percent year-over-year increase in the last nine years has outpaced the supply of chicken available to Costco. The solution: Raise
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YOU NEED TO THINK ABOUT  KEY MESSAGING — HERE’S WHY

YOU NEED TO THINK ABOUT KEY MESSAGING — HERE’S WHY

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What is key messaging and what is a key messaging document? This is a must-have, quick reference guide to communicating what your brand is all about.
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CASE STUDY: APACHE SPRAYERS $5K LOYALTY CAMPAIGN

CASE STUDY: APACHE SPRAYERS $5K LOYALTY CAMPAIGN

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In spring 2018, Lessing-Flynn (LF) and ET worked to execute a three-month marketing campaign that would reward current Apache Sprayer owners and boost mid-year sales at the same time.
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SWAGGIN’ INTO THE NEW YEAR — 2019 SWAG TRENDS

SWAGGIN’ INTO THE NEW YEAR — 2019 SWAG TRENDS

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Believe it or not, 2019 is here and that "new year, new you" saying should include your company's promotional swag for trade shows and giveaways. After all, who wants the same tired koozie and T-shirt year after year? No
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