Ad Mavericks – Prepare to be Seduced
Lessing-Flynn created the Ad Mavericks blog to dish out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.
DIGITAL DOWNLOAD: PIZZA FOR POINTS, 2019 TRENDS AND FACEBOOK’S FUTURE
We're back at it again with another installment of Digital Download, providing you insights on all the latest digital marketing news and trends.
READ MORE
THE ‘COSTCO-IFICATION’ OF AGRICULTURE
Costco has offered a $5 rotisserie chicken at the majority of its stores for years. However, the huge 8 percent year-over-year increase in the last nine years has outpaced the supply of chicken available to Costco. The solution: Raise
READ MORE
YOU NEED TO THINK ABOUT KEY MESSAGING — HERE’S WHY
What is key messaging and what is a key messaging document? This is a must-have, quick reference guide to communicating what your brand is all about.
READ MORE
CASE STUDY: APACHE SPRAYERS $5K LOYALTY CAMPAIGN
In spring 2018, Lessing-Flynn (LF) and ET worked to execute a three-month marketing campaign that would reward current Apache Sprayer owners and boost mid-year sales at the same time.
READ MORE
SWAGGIN’ INTO THE NEW YEAR — 2019 SWAG TRENDS
Believe it or not, 2019 is here and that "new year, new you" saying should include your company's promotional swag for trade shows and giveaways. After all, who wants the same tired koozie and T-shirt year after year? No
READ MORE