June 18, 2021

It's time to reenergize your brand and get ready for the months ahead. Check out Lessing-Flynn's brand refresh checklist to see if you need spring cleaning.

May 20, 2021 / Paris Schnepf

Thoughts from an everyday consumer — who is also a marketer The general consumer usually falls into 1 of 3 categories when it comes to how they feel about your brand’s marketing: They are huge and avid fans. Why?

April 21, 2021

With all the shiny, new digital technologies available, it can be easy to forget about one tried and true staple of marketing: direct mail. This form of communication is still relevant, even in today’s digital world. According to a

April 12, 2021 / Laura Baumhover

Email is a great way to reach customers but it's key to have a unique strategy. Find out more on the pros and cons of template vs custom email design.

March 31, 2021 / Shannon Hughes

Types of media advertising continue to grow in variety and scale as people absorb more media on an array of platforms. Check out the these placement types!