Ad Mavericks – Prepare to be Seduced
Lessing-Flynn created the Ad Mavericks blog to dish out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.
SCIENCE AND STORYTELLING: START WITH A STORY
Have a complex idea to communicate? Start with a story. When communication is overly complex or scientific in nature, it can be difficult to convey complete messaging without losing the audience.
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MEET APRIL PEARSON, LF’S NEWEST SENIOR COPYWRITER
Hi everybody, it's me! April! My journey from small-town girl to fancy-pants senior copywriter is a twisted tale of love, betrayal and the Oxford comma.
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BRAIN CELL MANIPULATION AND LIVESTOCK RATES OF GAIN
What if you could make a cow or hog think it’s hungrier than it really is — compelling it to eat more, thereby cutting finishing time in half? New research shows those tools may one day be available.
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Digital Download: Dropping Donuts, Insta Shakeup and Snap Shopping
From name changes, to Facebook feuds, to major online shopping partnerships, it's been a busy week in the marketing, advertising, and tech worlds. Get a glimpse of it all in this week's Digital Download.
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3-Steps to Using Better Graphic Designs in Social Media
Social media content is important for your brand, but how can you captivate your audience in an effective way? Check out our three-step approach to using graphic design elements in social media.