WE HEARD YOU NEEDED MARKETING EXPERTISE

The Lessing-Flynn blog dishes out marketing tips, creative ideas and helpful strategies (sprinkled with the occasional shameless self-promotion), but only enough to get you started. After all, we want you to come work with us! So, enjoy the tease — we’re expecting a call later.

Twitter Chatter

Twitter Chatter

Check out this page from the NY Times which measured Twitter Chatter During the Super Bowl.
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Kudos to Kaplan

Kudos to Kaplan

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Kaplan University is a college located in Davenport, Iowa. They recently launched what we'd call a "game changer" campaign called "It's Time."
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Agriculture industry, stronger in a bad economy?

Agriculture industry, stronger in a bad economy?

We've all heard ad-nauseam about the massive layoffs, down economy and troubled times. I read an article in Bloomberg this afternoon about the DuPont Co, the third biggest chemical maker, reporting Q4 net losses at $629 million.
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A Meaner Logo Is Better

A Meaner Logo Is Better

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Recently the Wall Street Journal explored the impact a logo redesign may have on future success to particular NFL teams. Is it possible that more streamlined, aggressive mascot logos have an impact on the teams success?
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MillerCoors Economizes with One-Second Super Bowl Ad

MillerCoors Economizes with One-Second Super Bowl Ad

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The Super Bowl is in less than two weeks … and with it, all the buzz about Super Bowl commercials.Brands ranging from Apple’s MacIntosh to GoDaddy.com have used the Super Bowls to launch in front of the Super Bowl’s
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