Lube trucks are utilitarian. They’re practical. They’re efficient. They are NOT sexy. But that doesn’t mean you can’t make them pretty dang, shall we say, appealing! Introducing the Cleanest Man on the Jobsite. Really, how could you resist a lube truck operator in a tux?

Heavy equipment customer testimonials in the field? Yes, please. For this video, we headed down to Texas to spend a day with pros servicing heavy equipment. The final video captured real user insights, positioning our client as the partner helping them streamline their work and boost productivity. We created both full-length videos and shortened clips for social media to help them reach new audiences and make the most of their content.