When Vermeer was ready to launch the XR2 vacuum excavator, we knew unveiling a groundbreaking machine deserved more buzz than a few social media posts and an e-blast, so we went ALL IN. Think big. Like a 12-ft high, 40-ft long crate big. Like the biggest industrial trade show of the year big — ICUEE. If you can think that big you might be close to our “Can’t be Contained” campaign. Find a recap of 2019 ICUEE that doesn’t mention the Vermeer XR2, we dare you.
Services:
- Advertising
- Trade show marketing
- Media relations
- Key messaging development
- Creative design
- Video production
- Social media advertising