The 5 flavors of award-winning content
In order to create award-winning content, brands must wield a versatile array of voice tones. See what Creative Director, Joe Winn, has to recommend.
In order to create award-winning content, brands must wield a versatile array of voice tones. See what Creative Director, Joe Winn, has to recommend.
Visual learning isn’t something that is new, but it is something that is becoming popular online and in print. As marketers, we should want our work to be understood by most anyone. Enter: infographics.
Ag equipment dealers and Pampered Chef consultants could not be more different on paper, but they’re actually kindred marketing spirits. Here’s how ag dealers should take note.
As irritating or odd as you may find TikTok, brands should give it a chance. The time is now to pull your best TikTok marketing ideas together and form a plan.
Learn about consumer behavior from a totally real, truly historic conversation between founder Paul Lessing and some esteemed company.
Marketing trends are always changing — that’s what makes our jobs exciting! We asked a few of our in-house marketing experts what they’re currently excited about, and we got a lot of different answers. QUESTION: WHAT ARE YOU EXCITED
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We asked our in-house experts at Lessing-Flynn to part with a few marketing tips — consider it a free (mini) crash course in marketing strategy. You’re welcome. Start with identifying your audience. As much as we want every single person
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Video Strategy I love a good steak — thick with a good sear, a little bit of sea salt and some fresh cracked black pepper. There are few things more mouth-watering than a properly-cooked dry-aged steak. In fact I’ve yet
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The Mercy College of Health Sciences team came to Lessing-Flynn ready to make a big impact with a redesigned college viewbook. See how we worked together to ensure the 2018-2019 piece made the right statement.
A few years ago, Microsoft came out with a study that unfavorably compared a human’s attention span to that of a goldfish. And, it had direct implications for marketers promoting brands to consumers.