It’s the app known for sparking a congressional inquiry regarding national security or more importantly for “exposing” Panera Bread’s mac and cheese. As irritating or odd as you may find TikTok, brands should give it a chance. The time is
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Learn about consumer behavior from a totally real, truly historic conversation between founder Paul Lessing and some esteemed company.
Marketing trends are always changing — that’s what makes our jobs exciting! We asked a few of our in-house marketing experts what they’re currently excited about, and we got a lot of different answers. QUESTION: WHAT ARE YOU EXCITED
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We asked our in-house experts at Lessing-Flynn to part with a few marketing tips — consider it a free (mini) crash course in marketing strategy. You’re welcome. Start with identifying your audience. As much as we want every single person
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Video Strategy I love a good steak — thick with a good sear, a little bit of sea salt and some fresh cracked black pepper. There are few things more mouth-watering than a properly-cooked dry-aged steak. In fact I’ve yet
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The Mercy College of Health Sciences team came to Lessing-Flynn ready to make a big impact with a redesigned college viewbook. See how we worked together to ensure the 2018-2019 piece made the right statement.
A few years ago, Microsoft came out with a study that unfavorably compared a human’s attention span to that of a goldfish. And, it had direct implications for marketers promoting brands to consumers.
Ag Leader Technology has been a pioneer in the precision farming industry, but they’ve continually found it difficult to communicate with early adopters the benefits of precision tech and announce new products to consumers. Check out our solution.
The Good & the Ad Initiative provides $25,000 in pro-bono marketing services from Lessing-Flynn to one lucky, local nonprofit organization. Learn more about the program and the 2018 selected organization.
As a part of our content strategy for Apache Sprayers we worked to create the “Applying Trends” email newsletter to help amplify the brand’s cornerstone content and grow a list of potential new customers.